Honest feedback and interaction is key to successful staff recruitment and retention.

Often, two of the biggest challenges facing dealers are employee recruitment and retention. Whether it’s in sales or service, many retailers are having to deal with major skills shortages and finding good quality people to fill them today is exceedingly difficult.
Last year, in 2023, the Motor Vehicle Retailers of Ontario (MVRO), supported by the Canadian Automobile Dealers Association (CADA), released an Ontario-specific automotive trades labour market report, conducted by MNP (one of Canada’s leading professional service firms). While this report strictly focused on service technicians, and at the provincial level, it highlighted just how chronic the situation is. Continue reading “Recruitment and Retention: The Right Message”